It’s been some time since I’ve had a look at the servers and providers in the large email list sending space. I’ve had several clients contact me to help them with their own large lists, so I decided it was time to have another look at where things stand right now. Many clients still confirm to me: “This is much harder than we though it would be!”. It seems that...
I just re-discovered MadMimi.com. I remember checking them out a year or two ago, but now it seems they have added a few more features and their pricing is still reasonable, at least compared to all of the other autoresponders! You can also import a huge list without having to wait for every single person to ‘confirm’, and that alone makes this service worth it’s weight in gold. A lower...
I’ve had several blogs running for years now, I love posting new things as I find them using my blog. But let’s face it – you really want to be building an email list at the same time, so you can contact people with similar interests as you. And, if you want to be successful in marketing to those who have visited your blog in the past, then building an...
I was in a for quite a surprise when I went to recommend low-priced Aweber white label autoresponder hosting recently. Let me explain… Just last month, from what I remember you could still buy pretty low priced hosting for your email list with the so-called Aweber White Label services (these are ISP services that outsource their work to Aweber and basically they setup and use the Aweber customer service/hosting, but...
Are you trying to run your own large email list server (50,000 or more subscribers)? Are you having trouble with deliverability, or just getting your email to get sent out? In this post I’m going to spend some time covering the advantages, and the pitfalls to such an adventure, and give you some alternatives, and ideas that you can use to help you successfully setup and run your own mail...
I was reminded last week how important deliverability is to an autresponder service. Thinking I could maybe save some money I signed up for a $69.00 – lifetime autoresponder: RapidResponseBot. Not a bad deal, when you think about it. But after setting up an account, getting little help from the owner on my technical questions, and then finding that my Confirmation Email ended up in the ‘Spam’ folder at Yahoo,...
It’s time for an update to the Mail Server solution. As you know from previous posts, I’ve been running my own mail server for many years (since 2003). The latest issue came up when my emails were bouncing at an extremely high rate. This is not normal, as I would expect to bounce only about 2%-5% of my emails being sent. I use single opt-in, and sometimes people just enter...
Have you ever had your mail server blacklisted? It’s not a fun experience. I’ve never been blacklisted before, that I know of, so I was shocked that SORBS was showing that I was blacklisted. When I got down to the final few pages of SORBS it turns out that I was blacklisted because my domain IP was within a range of 255 addresses, and someone in that range had been...
I’ve been using email to market for over 12 years now, and most of that time I have used my own mail server to do it. Recently I started exploring what it would cost, and how much different it would be to use one of the paid services: would my click-throughs, or deliverability change, or would I get a higher number of subscribers? Well, the answers are still up-in-the-air right...
With all of the talk about viral marketing and how you can use it to enhance your marketing campaigns, you are probably wondering how and if viral marketing really works? I’ll try to cover the advantages and disadvantages of viral marketing in this short article. The first step is to determine your market and then to research how viral marketing is being used to achieve search engine optimisation and to...
